WebLinc takes Half.com all the way
Half.com , an eBay company, is one the Internet’s 20 most popular eCommerce destinations. The site offers shoppers a fixed-price, online marketplace to buy and sell high-quality, previously owned goods at discounted prices.
Unlike auctions, where the selling price is based on bidding, the seller fixes the price for items at the time an item is listed, allowing for immediate purchase.
Needing a fully integrated, road-tested design and technical team to act as a “pressure valve” for the internal staff’s workload during the creation of its consumer-to-consumer web site, Half.com chose WebLinc to assist the company during this crucial stage of development.
WebLinc assisted Half.com in its identity development, site information architecture, middleware development, site illustrations, page graphic design and developed their business development site.
The largest challenge during this project was developing an easy-to-use site architecture that could scale from the 200,000 products listed at launch to the 100+ million products available on the site today.
After convincing a town in Oregon to rename themselves “Half.com, Oregon” the launch of this site was a very public event. To make matters more significant, we were notified several days before launch that the CEO of Half.com would be interviewed on the Today Show during the first minutes of the site’s launch. The site scaled with the incredible traffic numbers flawlessly.
Six months after WebLinc launched the site, Half.com was bought by eBay for approximately $300 million.
Visit the site: Half.com